Seminars on Tires & Handling
Don't you need to know more about tires?
I've developed more than eight hours of Power Point slides
that include most of the content of the tire book plus information
I'm constantly learning as I talk to people about tires and vehicle
If your company/organization is involved with cars or racing
you need to know more about tires and how they affect vehicle
Experienced racers have learned about tires but they don't
know why they work the way they do. I can provide understandable
explanations that allow racers to leverage their experience and
advance their skills and knowledge.
A long-time race tire distributor told me, "You explained
things I've laid awake at night wondering about."
An ex-Michelin F1 track support engineer now at a Formula
1 team told me, "Your book is the reference in the field."
Details of seminar content:
this page summarizes topics covered in the all-day seminar.
Call Paul at 336-329-9963 for more info. Or email
None scheduled at this time. Check with Paul for open
The seminar has evolved as I've learned more and figured out
how to explain topics better. The viscoelastic nature of rubber
and rubber friction generates a challenge to racers trying
to tune a car for maximum grip.
"The car feels like it's up on the track instead of
down in the track," is a dreaded driver comment but
actually is a good intuitive description for what's happening
when lateral load transfer timing or damper tuning causes actions
at the contact patches that the tires don't like. At the Orlando
and Portland seminars we'll talk about lateral load transfer
timing and how that effects grip and how the car feels to the
Typical All-Day Seminar Schedule: 8am, registration;
8:30am, start; 10am, 15 minute break; 12noon, 1 hour break for
lunch; 1pm, resume; 2:30pm, 15 minute break; 4pm, end talk; questions.
A special series of public and private seminars were held
September 25-27, 2007 at Morse Measurements in Salisbury, NC.
TIRES & MORE: The seminars at Morse Measurements were
a great success.
Morse Measurements specializes in Kinematic and Compliance
testing. They asked me to be available Tuesday through Thursday,
Sept 25-27, 2007 and present a series of 2-hour seminars. We
offered one free public seminar on Tuesday, September 25 at 9
am. and seven free events exclusive to specific organizations
by reservation only. About 30 people showed up for the open seminar
and several racing organizations booked private time slots. This
was an experienced group of people. They asked some good questions
and I had some answers. The general feedback was they learned
a lot about tires and how they work on a car.
What We Covered in the 2-Hour Morse Seminars
Tire Mechanics: Rubber Friction, Surface Effects, Load
Sensitivity, Myths and Popular Misconceptions.
Vehicle Dynamics: Load Transfer Timing, Balance (Reality
vs. What the Driver Feels, Trade-offs, Rig Testing.
Contact Morse Measurements for more info on K&C testing.
704-638-6515. Or visit their website: morsemeasurements.com
Portland Seminar, February 10, 2007
In October of '06 some guys from the Portland area contacted
me about doing a seminar. The idea originated with Christopher
Bender, a Portland resident who flogs his Lotus Elise at various
Track Days in the Pacific Northwest and spread to Greg Meythaler,
Chief Driving Instructor for the BMW Automobile Club of America,
and Don Clinkenbeard, Track Chairman for the Oregon Region of
the Porsche Club of America. Eddie Nakato, owner of Adrenaline
Racing and AR Auto Service in Lake Oswego, offered the use of
his facility as a meeting place.
These two clubs decided to underwrite my fee and expenses
and promote the event as an all-day Tires and Handling seminar
open to the public for $50 a head. We decide on Saturday February
10, thrashed out the details and committed to the event.
The event was a howling success! Fifty-five people showed
up; a mix of professional racecar preparers, SCCA racers, track
day racers, and general car enthusiasts. Attendance generated
enough cash to cover both clubs' expenses.
For me this was the perfect audience. Everyone there had experience
with tires and had built up a high level of curiosity since there
isn't much information out there about how tires work on a car.
The questions they asked showed they'd been thinking hard about
tires. It's fun for me when the answer to most questions is,
"There's a slide coming up that answers that."
We started a little late and there were a lot of questions
so there was still material to cover at the published end time.
A few people left but most stayed an extra half-hour while I
finished up. Even then some guys hung around to ask more questions.
The day ended with a half-dozen of us trading tales over burgers
A great trip, a productive event and a super bunch of people.
Orlando, FL with the PRI show Wednesday, Dec. 13, 2006
offered by the Society of Automotive Engineers. Nine racers,
race engineers and car people attended this seminar. They asked
great questions and everyone said they learned a lot.
SAE Seminar, Wednesday, April 5, 2006, Cobo Hall, Detroit,
MI. A dozen engineers and racers attended this all-day seminar
in conjunction with SAE World Congress.
Formula SAE Special Seminar, Monday, May 23 2005, SAE
Automotive Headquarters, Troy, MI. More than 30 FSAE competitors
and Detroit Area engineers attended this seminar. The FSAE people
are very aware of how important the tire is in the overall design
and development of four-wheel vehicles. There were some great
questions and the group feedback was great. SAE plans to offer
this seminar several times each year.
Robert Bosch Corp., Farmington Hills, MI. Thursday, May
5 2005. This seminar was for Bosch employees only. Almost
30 people attended and the feedback was very positive as usual.
University of No. Carolina at Charlotte, Saturday, April
16 2005: This was a special all-day seminar for the Motorsports
Engineering program at UNCC. Attendees were UNCC students and
local Motorsports professionals.
San Francisco Region SCCA, Saturday, March 12 2005.
This was a great seminar. Click
here for trip report.
Andersen-Walko Racing, a four-driver Formula Mazda
team asked me to conduct a seminar Dec. 6, 2004, the day after
their two-day test at Kershaw, SC. We started at 8:30am, broke
for lunch down the road, and finished at 4:30pm. The whole crew
from part-timers to race engineers participated including John
At the end of the day John and his crew agreed that they had
learned a lot. The consensus was that they would now all be on
the same page and had a stronger understanding of how tires work
on a car, meaning they would be more able to respond to new situations
involving tires and car handling.
This was a perfect situation. John's people have a lot of
experience using tires but don't know WHY tires work the way
they do. I explain the basics of tires and how they work on a
car. Racers are curious people and they really love finding out
Seminar Trip Reports
October 30, 2003: Robert Bosch Corp.: Bosch supplies
critical fuel and brake systems to the automotive industry. The
Chassis Division designs and develops anti-lock brake systems
and vehicle control systems. They contracted with me to give
an all-day seminar on tires and vehicle dynamics.
The room had 36 chairs but 42 books disappeared. The audience
was mostly applications engineers who are responsible for the
development of Bosch's ABS and ESP systems. They were an informed
and attentive audience and asked great questions. Most of them
were car and/or racing enthusiasts.
There were several topics that seemed to interest them. Rubber
friction is different from the classic definition of friction
and has some implications that affect their testing and data
interpretation. They also appreciated an explanation of the load
sensitivity of tires. Although they've had courses in vehicle
dynamics, my explanation of lateral weight transfer and how springs,
anti-roll bars, dampers, and roll centers influence grip and
balance gave them a better understanding of the trade-offs.
The presentation was a success and I met some great people
November 1, 2003: Shelby-American Auto Club-Motor City
Region is an intensely enthusiastic group of people who get
their toys out onto race tracks and work them. They wanted a
half-day seminar with emphasis on tires and handling.
I modified the presentation to fit their needs.
About 30 people attended including a couple of guys who were
regular competitors in regional NASCAR racing. It was fun to
get questions from experienced people and see them light up as
they learned the WHYs of what they had already learned from experience.
I can't say I was able answer every question that came up but
I had to say "I don't know about that." less often
than I expected.
Another presentation went well and people found the information
useful. And another great bunch of people.
November 19, 2003: Ricardo, Vehicle Engineering: Starting
decades ago as a British engine-development company, Ricardo
has broadened their capabilities and offer a wide range of products
and services to the auto and Motorsports industries. This meeting
was at their Technical Campus in the western suburbs of Detroit.
November 21, 2003: Penske Racing Shocks: The day after
the Ricardo seminar I flew to Allentown, Penn. and drove to Reading.
Jeff Ryan welcomed me to his expanded facility. These people
deal with racers and their setup challenges every day so they
were pleased to learn more about how tires work with vehicle
December 9, 2003: Michelin North America, Greenville, SC:
This day proved to be a strange experience that showed me just
how weird is the tire industry. Tires are an amazing product
but the industry is managed strangely.
Michelin paid me to give a four-hour talk in the morning and
also spend some time in the afternoon with a group discussing
how to market a new tire in development. During the morning talk
to an audience of 60-70, it was obvious from comments and questions
that people were learning from the information I was presenting.
Many in the audience were openly appreciative while others just
didn't have much to say.
During the afternoon meeting, I learned Michelin has data
showing their tires are technically superior in several areas.
They admitted they had difficulty explaining that to customers.
I told them that, if I could understand that information, I could
help them explain why people should pay a premium price for Michelin
March 13, 2004: All-day Tire & Handling Seminar, at
Hammerhead Racing, Scottsdale, AZ: Lisa and Jens Ploughman
organized and promoted this seminar and held it in their shop,
a fully-equipped race preparation business. The attendees were
extremely knowledgeable drivers, fabricators, and race engineers.
We all learned a bunch.